In our collaboration with Stoneridge Investments, our objective was clear: to breathe new life into their brand identity while maintaining a sense of simplicity and sophistication. Building upon their previous branding, which may have felt outdated, we embarked on a journey to create a modern and minimalistic aesthetic that truly reflects the essence of the company.
With a focus on clean lines, subtle typography, and a refined colour palette, we crafted a brand identity that exudes professionalism and elegance. By stripping away unnecessary elements and embracing simplicity, we were able to create a visual identity that feels both contemporary and timeless.
This minimalistic approach not only aligns with Stoneridge Investments’ values but also positions them as a forward-thinking and progressive company in their industry. It’s all about making a strong impression with subtlety and sophistication, and that’s exactly what this rebrand achieves.
To complete Stoneridge Investments’ rebranding journey, we didn’t stop at refreshing their visual identity – we also crafted a simple and clean website to match. Drawing inspiration from the minimalistic aesthetic established in the brand identity, our website design focused on clarity, ease of navigation, and showcasing essential information effectively.
We opted for a clean layout with ample white space, allowing the content and imagery to take centre stage. Subtle animations and intuitive user interface elements were incorporated to enhance the user experience without detracting from the overall simplicity of the design.
The colour palette and typography were carefully chosen to align seamlessly with Stoneridge Investments’ new brand identity, ensuring a cohesive and harmonious online presence.
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