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Refreshing the digital presence of a premium organic tea brand

XO Tea is an Australian brand offering a diverse range of certified organic teas, available as curated blends and bulk ingredients. With a focus on quality, sustainability, and innovation, they bring ethically sourced teas to both individual consumers and businesses.

Website Redesign

We revamped XO Tea’s website to enhance user experience, improve navigation, and optimise product pages. The redesign created a seamless shopping journey, making it easier for customers to explore, learn about, and purchase their teas.

Photography

From product shots to lifestyle imagery, we captured the essence of XO Tea’s brand. Our high-quality visuals were used across their website, social media, and marketing materials to reinforce their premium positioning.

Social Media

We managed XO Tea’s social presence, curating engaging content and growing their community. Through thoughtful storytelling, strategic posting, and audience engagement, we strengthened their brand identity and online reach.

Email Marketing

We implemented a strategic email marketing plan to nurture customer relationships, increase repeat purchases, and drive engagement. Through targeted campaigns, automation, and compelling content, we helped boost open rates and conversions