We’ve teamed up with XO to maintain their social media presence, infusing it with impactful photography that speaks volumes. But our collaboration goes beyond the basics – we’ve been instrumental in crafting engaging campaigns for their latest product launches.
Transitioning XO into the realm of email marketing posed its challenges, but we were up for the task. We’ve given their EDMs a complete makeover, ensuring they reflect the essence of their brand and messaging. And the results speak for themselves – an impressive 45% average open rate and a remarkable 180% increase in daily online sales. It’s proof that a strategic approach to digital marketing can yield significant rewards.
XO’s venture into the world of canned iced teas was a collaboration we were thrilled to be a part of. Our team worked closely with them to craft a full-fledged campaign, covering everything from social media ads to product and lifestyle photography.
We made sure every aspect of the campaign reflected the unique appeal of XO’s new range. From eye-catching ads that sparked curiosity to imagery that captured the essence of relaxation and enjoyment, our goal was to build anticipation and excitement among their audience.
When launch day finally arrived, the response was overwhelmingly positive, with consumers eager to taste the refreshing flavours of XO’s iced teas. It was a testament to the power of a well-executed campaign and a partnership built on shared vision and creativity.
Copyright © 2024 VAM Digital
